Factory-direct custom signage since 2010 · Free design support · Signs shipped to 40 countries · MOQ 1 piece
Shopfront range

Medium Channel Letters

Letters between roughly 20 cm and 60 cm do most of the work in commercial signage. They are legible across a street, efficient to manufacture and forgiving of almost any font. This page covers the details that make a medium sign look right.

  • The standard range for shopfronts, offices and building lettering
  • Side frame heights of about 5–6 cm, matched to the font height
  • Bright enough to read from 10–30 metres without over-lighting the street
  • Front-lit, backlit, RGB and non-illuminated builds

+86 152 5645 2807 Opens WhatsApp chat

hlwsign@hlwsign.com

Medium sized illuminated storefront letters

Frame height and stroke width

Letter heightSide frame heightTypical use
20–40 cm5 cmHigh-street shopfronts, small fascias
40–60 cm6 cmLarger shopfronts, building entrances
60–70 cm6–8 cmCommercial buildings, showrooms

Frame height follows the letter height, not preference: a tall frame on a small letter looks heavy, and a shallow frame on a large letter cannot hold the modules and wiring.

Getting the brightness right

  • Medium letters are usually seen from 10–30 metres, so they need even light rather than maximum output
  • Module density is laid out per letter shape, so curves and narrow strokes do not go dim
  • 3,000–4,500 K suits hospitality; 6,500 K suits retail and clinics
  • Timers and dimming keep the sign appropriate late at night

Send a photo taken from where customers will see the sign. We will confirm the letter height, the frame and the colour temperature, and quote the build factory-direct.

Mounting a medium sign

  • Individual studs and a template: the cleanest look on a flat fascia
  • Raceway: pre-wired and easier to install, with a visible housing
  • Hanging or soffit mounts for covered walkways and entrances
  • Weight is modest at this size, so most fascias take the sign without reinforcement

Summary

Medium letters are the practical heart of commercial signage: legible at useful distances, efficient to build and flexible in construction. Match the frame height to the letter height, light them evenly and mount them cleanly.

Specification

What you can specify

These are the options that come with a standard build. Sizes, finishes and lighting can all be adjusted to the site — tell us the conditions and we will recommend a configuration.

Typical specification for Medium Channel Letters
LED Power SupplyAC, DC, Plug, Transformer
Warranty3 year
ApplicationsBuilding, Bar, Companies, Event&Party, Mall, Office, Shops, Hotels, etc.
Optional LED BrandsRishang, Blueview, LEDIT YAKI
Optional transformer brandsHuaxin, Mean Well
Color ModeMulti Colors, One Color, rgbic color
ControlController, Remote Control, App Control, Manual Control
CertificationCE, RoHS, EMC, UL
Operating Temperature-20℃ to +50℃

Popular for this order

Every sign is made to order in our own factory in Lu'an, Anhui — MOQ is one piece and free design support is included.

Trimless Channel Letters
Front Lit Channel Letters

Trimless Channel Letters

Our custom trimless channel letters feature an acrylic face fitted directly to the metal returns without…

Factory quoteMOQ 1 piece Details

Questions buyers ask

What letter height should a shopfront use?

For a typical high-street shop seen from 10–30 metres, 20–40 cm is the usual range, with 40–60 cm for roadside sites. Send a photo from the far side of the road and we will confirm a size.

Can medium channel letters be installed on a timber fascia?

Yes. We specify fixings for the substrate — timber, plaster, aluminium panels or brick — and supply a drilling template so the fixing points are set out accurately.

What is your minimum order quantity?

Our MOQ is one piece. We welcome custom orders of any size, from a single sign for a small business to complete signage solutions for commercial projects. As a direct signage manufacturer we provide professional design support, custom production, quality inspection and global delivery for every order.

Can you match our brand colours and logo?

Yes. Send us the artwork and we will reproduce it in the construction that suits your project. Custom colours can be spray painted to your PANTONE or RAL reference, and metal parts are available in brushed or mirror stainless steel with electroplated finishes including titanium gold, champagne gold, rose gold, black steel, antique bronze and antique brass.

Ready to specify medium channel letters?

Send a logo, a photo of the site and an approximate size. We will confirm the construction and quote it factory-direct within one business day.